Client: FLOS Architectural - Amsterdam, October 2008
Assignment: design presentation rooms and workplaces for Flos Lighting
The robust Cruquiuskwartier in Amsterdam not only housed architectural firms, but also the Dutch office of light manufacturer Flos International. With a sober design, M+R was in keeping with the style used by Dedato designers and architects, so that the interior of Flos in this building acquired a natural character. Flos was founded in Italy in the 1960s and has since launched a number of modern classics in the field of lighting. Well-known is the Arco floor lamp that bends far into space from a block of marble, already designed by Achille and Pier Giacomo Castiglioni in the 1960s, or the table lamp mounted on a golden rifle, designed by Philippe Starck. A true Italian design brand with branches all over the world, which has had a separate Dutch office for three years.
Because Flos regularly cooperates with M+R Interieurarchitecten, the choice was quickly made when the office in Amsterdam had to be furnished in 2005. The Cruquius Quarter * was built in phases, and Flos initially settled in a modest space on the ground floor of the first section. When in 2008 a larger space became available on the third floor, where the showroom of the Italian furniture brand Moroso was set up, Flos decided to move. Again M+R designed the space. Key words are - in keeping with the architecture of the Cruquius Quarter - powerful simplicity.