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Description:
O BOOI! is intended as an online store, but a pilot store has been developed to support this concept. This store allows women to try on the lingerie comfortably before making a purchase. The emphasis is on a spacious, well-organized, and attractive store with well-lit, spacious fitting rooms—in short, a store designed with women in mind. The interior is predominantly white, with color accents provided by the products.
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